Several analysts recently trimmed their price targets on Nike, putting increased focus on the company’s upcoming update on its turnaround and financial outlook.
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Nike Inc. (NYSE:NKE, XETRA:NKE) faces weaker earnings expectations as UBS cut its price target by 13% to $42, citing deteriorating global sales trends ahead of its first-quarter report. UBS expects first-quarter earnings for financial year 2027 to miss consensus by $0.05 per share, with...

Nike's (NKE) fiscal first-quarter earnings could miss Wall Street's projections amid deteriorating g
Investing.com -- Baird has turned more cautious on apparel, footwear and fitness stocks, downgrading several names as it sees rising risks heading into the fourth quarter.

Lululemon just cut guidance for the second time this year and the stock cratered below $100, but at least one famous contrarian investor sees a generational buying opportunity in the wreckage while analysts warn the pain is far from over.

Lululemon Athletica’s shares were down around 18% in recent post-market trading after the athletic-gear maker reported disappointing earnings. Its weakening financial position creates challenges for incoming Chief Executive Heidi O’Neill, who will start her new job next week. The former Nike executive will need to turn around sales in the Americas, where Lululemon has lost dominance to newer brands.
Yahoo Finance Senior Business Reporter Brooke DiPalma joins Market Domination Overtime to unpack Lululemon's (LULU) Q2 results as the company slashes its outlook, citing "challenging dynamics."
Investing.com -- Truist cut its rating for Nike (NYSE: NKE) to Hold from Buy in a note Wednesday and lowered its price target to $42 from $47, saying an update from Dick's Sporting Goods (NYSE: DKS) has muddied the picture on the sportswear group's recovery.

Even at its lowest in 12 years, NKE stock has still not hit rock bottom.

Nike stock hit its lowest closing price since 2014 on Monday, pushing the athletic apparel retailer to last place in the Dow Jones Industrial Average. The company shaved 9.75 points off the index. Shares are down about 78% from Nike's all-time closing high of $177.
The only thing Nike is 'just doing' is serving up stretches of weak quarters and outlooks.

The EEOC said Nike has complied with its request for information connected to its probe into the company's DEI policies.
The lawsuit was filed in California, which has a law that bans deceptive reference prices.
Adidas shares tumbled on Thursday after the sportswear giant missed quarterly profit expectations following higher marketing spending around...
Analysts who follow Nike are expressing skepticism about its move to consolidate online sales in China. The company said Wednesday that it will cut off most of the third-party e-commerce vendors who sell its products, consolidating sales into about a dozen of the country’s top e-commerce platforms and Nike’s own Chinese-language website and app. “The decision to terminate this very important channel is a strategic misstep in our view,” said Laurent Vasilescu, an analyst at BNP Paribas.
Taiwan Semiconductor Manufacturing posted its fifth straight quarter of record earnings earlier today, but that wasn’t enough to cheer investors. The Nasdaq slipped 1.5%, with Sandisk Western Digital and Marvell among the biggest losers. The PHLX Semiconductor index was off 4.3%.
Stock Market Today: The Dow Jones index fell Monday, while tech futures rallied. Micron stock and Sandisk rebounded in premarket trading.
The complaint focuses on Nike’s “Air Max 95 Big Bubble” trainer in a “sport green and safety orange” colourway.
For the past few years, Nike has struggled to figure out its business model. First, the retailer pulled away from some of its distribution partners to build more of its business around building a direct relationship with consumers. That model included building out its own fleet of stores and ...
China sales remain a key concern as the company works through its turnaround plan.
Investing.com - U.S. stock futures pointed lower on Wednesday as investors awaited fresh remarks from Federal Reserve Chair Kevin Warsh and monitored uncertain peace talks between the United States and Iran.
Net income increased by just over four times, or 407%, to $1.06bn in the quarter.
Nike reported Q4 revenue of $11 billion, beating expectations of $10.85 billion.
After a roller-coaster week in the markets, thanks to flip-flopping sentiment about AI spending, investors will get plenty more action on the calendar as we enter jobs week.
BNP Paribas analyst Laurent Vasilescu called a reported plan by Nike to bar key Chinese distributors from selling products online starting in 2027 a “strategic misstep.”
Investing.com -- Nike shares slipped 1.4% in premarket trading Tuesday after Evercore ISI downgraded the stock to In Line from Outperform and cut its price target to $46 from $57.
June Nasdaq 100 E-Mini futures (NQM26) are down -1.61% this morning as investors continued to trim exposure to the technology sector, with the focus now turning to key U.S. inflation data.
Investing.com -- RBC Capital Markets downgraded Nike to Sector Perform from Outperform and slashed its price target to $50 from $70, citing a slower-than-expected turnaround and few catalysts to drive the stock higher in the near term.
Traders fleeing Friday's selloff took refuge in companies like Kleenex-maker Kimberly-Clark. On Tuesday, they're piling into peanut butter and home-improvement supplies. Shares in Home Depot were recently the Dow's best performers, while Jif-maker J.
It’s been easy to call a bottom in Lululemon Athletica in recent years–just keep waiting another day. The specialty athleticwear company, which had already dropped nearly 40% year to date alone before it reported fiscal first-quarter earnings after the bell Thursday, didn’t reward bargain hunters. The quarter itself was better than expected, but the full-year outlook was the culprit: Lululemon said it will earn between $10.95 and $11.15 a share on revenue that will be flat or down 1%, translating into $11 billion to $11.15 billion.