
Adobe (NasdaqGS:ADBE) has agreed a multi year partnership with Jet2 to deploy agentic AI for personalized holiday planning. The two companies plan to create a joint Customer Experience Lab to test and refine AI driven travel booking journeys. Adobe and other large software providers are cutting prices on generative AI services to stay competitive in a crowded market. Adobe's Jet2 alliance and AI price cuts matter, but the wider Adobe story runs well beyond this single update. We have also...























